A good friend of mine is an evangelist for all things related to social media. I frequent his blog every day and, when I want want to think outside the box, he’s the guy I’ll have a chat with. If you are contemplating an online strategy, you must connect with Steve Gasser – you want him on your team. You can learn more about him and his work at www.stevegasser.com.
Just recently, he posted this video that explains the economics of social media in four short minutes. I thought it would be good for you to see it.